customer

The professional, roadwarrior, modern nomad



The frequent driver/traveling salesman is generaly interested in:

- new technologies
- efficient solutions (because its mostly a part of his job)
- higher level of education
- business etiquette is an important part of his job

>> he wouldn´t give up his prestige/status image for ecology reasons

logical sustainable> sustainable status>>state of the art image
therfore the car has to have a kind of sustainable hightech image + elegant status principles